Outlook Rules are made up of three main settings. The first setting is the criteria a message should meet for the action to take place, the second setting is the action itself, as in, what should happen when the email is received or sent, and the third setting is the exceptions; are there any circumstances where the rule shouldn’t trigger the action even when the message matches the criteria. As an example, in this article we will create a rule that will move any emails with the word “unsubscribe” in the body of the email to a special folder, unless the email has “RE:” in the subject, which could indicate the message is a reply to a message you have sent. Emails with the word “unsubscribe” in them are usually marketing emails, so this will help keep your inbox clear.